I have often shared my issues with the pink ribbon and cause marketing here on this blog. I am a big supporter of Breast Cancer Action's (BCA) Think Before You Pink campaign because they challenge companies that may use pink to increase their sales especially those who produce products with ingredients linked to breast cancer. During the month of October everywhere you look there are pink ribbon's slapped on all kinds of products. BCA puts out a quarterly newsletter the Source and I wrote an article for the fall issue which came out this week. In the piece I share my feelings about the use of the pink ribbon and cause marketing. I encourage you to read it and share it if it speaks to you.
Check it out here! And let me know what you think!
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