I got so fired up about it that I wanted to share my opinion of it her on my own blog. My first thought was that it came across more like a beer commercial rather than an ad to raise breast cancer awareness. As a young woman who dated through breast cancer treatment I was angered by how it was soley focused on gawking on a young woman's boobs. It actually was a reminder of what I was up against while dating bald and boobless! It is all about the boobs and directed at young men. It is sending the message that if you still want to be sexy and gawked at by men you better hold on to your most important asset...your boobs. So what then is a young woman to do when she is faced with losing one or both? Is she left to feel that she will never be worthy without her breast?
I feel like there already is too much out there affecting young women with regards to body image and self-esteem. All of the size 0 girls in magazines who's images have been air brushed bombard us each day at newsstands and bookstores. I don't think that a young woman strutting her stuff and bouncing her boobs in a video will bring awareness to the plight of young women with breast cancer. I am sure that young men will enjoy watching it but they may be the only ones.
Have you seen this ad? What do you think? Do you think this will help increase breast cancer awareness?